It is with great pleasure that we look back on a successful trip by trAIDe GmbH in the field of civil security technologies and services, this time in Saudi Arabia. From 05.11.2023 to 09.11.2023 we experienced a significant event in cooperation with the Federal Ministry of Economics and Climate Protection (BMWK) and our partner, Royalty Consultants.
During these five days, exciting activities unfolded that offered our German participants, mainly small and medium-sized enterprises (SMEs), a unique opportunity to present their products and solutions in the field of civil security technologies and services to a highly interested Saudi Arabian audience. As part of the Civil Security Technologies and Services Export Initiative and the SME Market Development Program, our project not only facilitated business talks and B2B meetings, but also inspiring visits to reference projects, companies and institutions. The economically important Saudi Arabia, with its 36.4 million inhabitants and an impressive GDP of 1,011 billion US dollars, proved to be the ideal platform for our business initiation. Our German companies not only immersed themselves in the business world, but also experienced the country’s fascinating culture and hospitality.
Saudi Arabia’s “Vision 2030”, which focuses on technology, digital transformation and security initiatives, has created a remarkable demand for foreign expertise in the field of security technology. Our German security products and solutions “Made in Germany” were highly appreciated. This project was not only a platform for business relations, but also provided in-depth insights into the market dynamics and the enormous potential in the field of civil security technologies and services in Saudi Arabia.
